Far from flaring out, Instagram’s popularity around the world has continued to soar—between 2012 and 2018, it achieved a ridiculous 233% growth in its user numbers.Clearly something about Instagram held mass appeal, enough to persuade a hefty chunk of the world’s population to sign up. Either side of that, the numbers take a nosedive. It’s no different with Instagram, where a hefty 42% of all adults living in American cities are on Instagram. While it certainly appears more popular with some demographics than others, overall it has achieved the rare feat of appealing to massive numbers of people across the divides of age, location, and income.Is email marketing an effective way to promote your business in 2020? The drop-off from urban to suburban usage is 8%, and it’s subsequently another 9% to rural adults.We were extremely surprised to come across this statistic. Still, this age group is often portrayed as always looking for the next shiny new thing. And the trend doesn’t look set to stop any time soon.The actual specifics of who uses Instagram, how often they use it, and why they use it continue to shift too. Instagram Now Has More Than 2 Million Monthly Advertisers and 25 Million Business Profiles. By 2018, that number had shot up by a staggering 130% to 326 million. To connect businesses with experienced professionals Nowadays, 72% of people aged 50–64 are on Facebook.It’s fair to say that this trend has definitely not been replicated on Instagram. Even the all-conquering Facebook doesn’t take the top spot.Snapchat is actually the most popular social network among teenagers, with a full 47% of those surveyed listing it as their favorite platform. In short, the social media landscape was very different back then.Still, the signs of Instagram’s ludicrous success were clear to see early on, as it managed to attract an impressive 30 million users within less than two years. Given how incomes tend to be higher in urban areas, Instagram user demographics like these should be music to the ears of advertisers.As we touched upon, there’s typically a gap in the speed at which suburban and rural areas embrace trends, compared to those living in urban communities. All rights reserved. Regardless, 25–34-year-olds make up the largest single chunk of Instagram’s user base, which is more than any other age bracket.

Taking into account all the people on earth (regardless of country, background, wealth, or any other factor), what percentage of the world has Instagram?

The Instagram user demographics lag far behind at a still-respectable 24%, with Facebook languishing in third with only 9% of the vote.We’ve already established that a significant chunk of Instagram users—38%, to be exact—use the app multiple times per day.

The average post on Instagram contains 10.7 hashtags. © 2009 - 2020 Omnicore Agency. The answer is almost exactly 50%.It’s important to keep our previous warning in mind. We’d bet that’s where the majority of these purchases came from. But if we were to ask, What percent of active Instagram users are female? Plus, 6 of the top 9 agency accounts (Nike, NASA, and so on), also belong to American companies. Considering one of its two founders is American, its parent company is American, and 15 of the 20 most popular accounts are owned by Americans, it’s not exactly hard to see why!

we perform an extensive analysis and review based on No other statistic comes close to conveying what a key part of teen culture Instagram has become. Anecdotally, Instagram is generally seen as an app that’s considerably more popular with women. 25 million businesses are using Instagram in 2020. that can get you to where you want to go. uniquely devised for each service or software type.

In truth, though, the vast majority of Instagram’s users live outside the US. After that, the divide becomes more prominent. It’s a full 16% of the population.Instagram has a reputation for being a pretty American product. June 27, 2020. You can follow him on Omnicore is a Healthcare Digital Marketing Agency specializing in all facets digital marketing: search, social, PPC, and PR to help grow healthcare practitioners and multi-specialty medical groups. The main driving factor behind Instagram’s incredible achievements is the sheer variety of its user base. In fact, you could well expect this number to be higher! Getting ahead of the competition is essential, Launched in 2010, and eventually bought in 2012 by Facebook, Instagram offers a huge opportunity to connect with your current and potential customers, as well as, your followers and fans. Americans still make up the biggest chunk of Instagram users by country, with 110 million people on the app. People who are looking to make money from Instagram can make some generalizations.

Let’s get started.Instagram isn’t a new social network by any means.

Whatever your interest in Instagram—whether you’re a social media marketing agency or you’re looking to build your own brand—this shows you that Instagram’s user base is extremely active.

The graph below shows the most popular social media platforms and their number of monthly users.