6% of their worldwide users are aged between 13 and 17, 30% are 18-24, and 35% come in the 25-34% age range. In comparison, only 31% of entertainment/pop culture micro-influencers prefer Instagram - a less visual niche.If you, as a brand, have done your homework, you should have selected the most suitable person as your influencer. It is now a multi-billion dollar business. Those in the higher education niche manage 3.96% engagement on their Instagram posts. But that’s not all: it also reflects marketers’ view that return on investment from influencer marketing is comparable to or better than that from other channels.If you’re thinking of becoming an influencer, this is one of the most crucial stats.
As popular as fashion is on social media, it has surprisingly low engagement on all leading social platforms, according to the RivalIQ stats.
These include 90 million senior-level influencers, 40 million mass affluent, 63 million decision-makers, 17 million opinion leaders, 10 million C-level execs, 6 million IT decision-makers, and 3 million MBA graduates.Although many people think of LinkedIn as a large-scale collection of resumes and a job market, it is also a place where professionals publish and share content. Tablets, 3.65%, and Other Devices (such as gaming systems), 0.08%, make the difference. In general, the more followers an influencer has, the lower their average engagement rate. A further 20% claimed that software reviews had somewhat of an influence, and 13% admitted it had a little influence. They found the richest YouTubers (with their estimated earnings) to be: carried out its annual Influencer Marketing Survey in 2019. This can happen even if they haven’t commissioned them! No special skills needed.A few years ago, blogs were all the rage. You are here: Influencer Marketing Hub » Influencer Marketing » 50 TikTok-Statistiken, die Sie umhauen werden [+INFOGRAPHIC] March 31, 2020 Influencer Marketing Last Updated: March 31st, 2020 Reading Time: Peer pressure still clearly plays a significant role.Although Instagram has been slow to release user numbers recently, it first exceeded in June 2018, with more than 500 million of them using the platform daily. Numbers drop down to 16.3% of 35-44 year-olds, with even fewer Instagrammers in the older age brackets.Mediakix found some interesting results when they asked people in their survey how much they intended to spend on influencer marketing in 2019. You can calculate a profile’s engagement rate percentage by dividing the average number of interactions per post by the number of followers, then multiplying by 100.Is this good or bad? 10 Most Important Influencer Marketing Statistics for 2020. 20 min read. In contrast, the Youtube channel – Yes Theory’s Instagram engagement rate is over 7%. Instagram has grown rapidly to become the social channel of choice for influencer marketing. While most firms only intended to include it as a small component in their marketing mix, 17% expected to devote half or more of their marketing budget to influencer marketing. Facebook moves around in the rankings, but it is currently in 5 place.
80 Influencer Marketing Statistics For 2020. 1. 7% intended to spend over $1 million, with a further 10% between $500,000 and $1,000,000. – these figures should give you a rough idea. This means that a mere 2% of software buyers make no use of software reviews for their purchasing decisions. What’s more, this individual has a following – usually on social media – in a specific niche, such as fashion, food, fitness, photography, and so on. Influencer Marketing Last Updated: June 15th, 2020 Reading Time: 20 minutes. Of course, brands can gain extra reach should they choose to pay for boosted/promoted posts.. So, what is influencer marketing?Influencer marketing is a new marketing tool that focuses on content-driven, digital campaigns.